These are a very good selection of images and show your growing control of the laments of the course. You almost have [do have] two campaigns here which suggests some uncertainty as to which you believe to be the better one. The images outside the hut are very convincing as coherent ideas and as images that will create an audience reaction. The cloakroom image is very powerful but does' sit as part of the main campaign - why do you think this is? It will be interesting to see how this is presented in the lesson. Strong use of learnt/acquired rules and evidence of technical proficiency. Good sense of composition in each image
This is a very coherent campaign, full of flair and creativity with a sense of how the brief and portfolio meets these but perhaps over complicated by almost having two campaigns – maybe 3 images would have been more focused. Good technical skills displayed in use of Photoshop – cutting, cropping, application of layers and effects. Strong images and sense of framing. Solid design ideas. Sense of coherence in the work with the font and graphic choices exemplifying this. Creative element is proficient demonstrating a conceptual element that has sense of flair and appeal to the target audience Overall : Grade B WWW - PROGRESSION: Application of prior learning in the use of the rule of thirds and compositional elements studied in the lesson – framing; audience; product/brand identity; anchorage of polysemic images. Logo work developed well here and shows application of previous assessment project. TIPS – LEARNING TARGETS: Balance between good attractive images and effective product – the intrusion of design elements must be fluent not imposed. Look at work of Eduards and Roma for examples
These are a very good selection of images and show your growing control of the laments of the course. You almost have [do have] two campaigns here which suggests some uncertainty as to which you believe to be the better one. The images outside the hut are very convincing as coherent ideas and as images that will create an audience reaction. The cloakroom image is very powerful but does' sit as part of the main campaign - why do you think this is? It will be interesting to see how this is presented in the lesson.
ReplyDeleteStrong use of learnt/acquired rules and evidence of technical proficiency.
Good sense of composition in each image
This is a very coherent campaign, full of flair and creativity with a sense of how the brief and portfolio meets these but perhaps over complicated by almost having two campaigns – maybe 3 images would have been more focused.
ReplyDeleteGood technical skills displayed in use of Photoshop – cutting, cropping, application of layers and effects. Strong images and sense of framing.
Solid design ideas. Sense of coherence in the work with the font and graphic choices exemplifying this.
Creative element is proficient demonstrating a conceptual element that has sense of flair and appeal to the target audience
Overall : Grade B
WWW - PROGRESSION:
Application of prior learning in the use of the rule of thirds and compositional elements studied in the lesson – framing; audience; product/brand identity; anchorage of polysemic images. Logo work developed well here and shows application of previous assessment project.
TIPS – LEARNING TARGETS:
Balance between good attractive images and effective product – the intrusion of design elements must be fluent not imposed. Look at work of Eduards and Roma for examples